Sansui, one of the leading Japanese consumer electronics brands in India, launched four new series of televisions during a glitzy event recently.
The new series, which includes the models — Sansui Curve 4K Ultra HD, Sansui 4K Ultra HD TV, Sansui Smart TV and Sansui Connect TV — is a part of the brand’s robust plans of expanding its premium TV product portfolio. The televisions were unveiled by brand ambassador Saif Ali Khan and cricketers from the brand’s partners and defending IPL champions, Kolkata Knight Riders.
Talking about the new offerings on the occasion, Amitabh Tiwari (COO, Sansui) said, “The brand is unleashing a new era of TV viewing by providing the ultimate immersive experience. We understand the pulse of the Indian customers and the new series is dedicated to their specific requirements that we aim to fulfill.”
He further added, “From a fully loaded Curve TV to a futuristic 4K and Smart TV, the new series has something for everyone. With these new product offerings, we aim to double our market share this year.”